PROJECT

L/NDEMANN
Personal Identity

L/NDEMANN is a self-initiated identity developed for my personal portfolio and self-promotion as a graphic designer. The aim was to create a distinctive visual signature that could represent my work consistently across digital and physical applications.

2026
Branding
Motion Design
Self-initiated project

CONCEPT

The identity is built around a reduced wordmark and the abbreviation L/. The slash interrupts the surname and becomes a distinctive graphic element in its own right, creating a compact signature that can function independently from the full name.

IDENTITY

A precise geometric construction and a monochrome visual language give the identity a minimal and adaptable character. The full wordmark and the L/ symbol form a flexible system designed to work across my portfolio website, personal communication and self-promotional applications.

PROJECT DETAILS
Year 2026
Context Self-initiated project
Purpose Personal portfolio and self-promotion
My role Concept, visual identity, logo design and art direction
Contribution Entire project completed independently